A Comprehensive Guide to Custom Feather Flags

Table of Contents

A feather flag is a feather-shaped advertising flag used by businesses and event organizers for indoor and outdoor advertising. Its exceptional shape enables businesses to advertise in small spaces and windy seasons.

Different names for feather flags 

Feather flags are not new; they have been considered the most popular traditional marketing tool since the 1970s. You may know feather flags by any other name; they have a rich history. We have compiled a list of feather flags’ different names,

  • Tall flags
  • Quill flags
  • Swooper flags
  • Bow flags
  • Flutter flags
  • Blade flags
  • Sail flags
  • Advertising flags
How To Use Fеаthеr Flаgѕ fоr Your Marketing
How To Use Fеаthеr Flаgѕ fоr Your Marketing

Feather Flags – All You Need to Know 

The feather flag is an incredible traditional marketing tool for businesses of all sizes; it has the potential to meet marketing needs at a minimal cost than other traditional or digital marketing tools.

This blog will thoroughly discuss feather flags to answer all the questions you may want to know about feather flags.

What Parts do feather flags include?

Feather flags are eye-catching advertising tools that generally come in sets with enlisted parts,

  • Feather flag banner –Durable, washable, and weatherproof polyester feather flag banner with dye sublimation printings.
  • Poles – Set of poles made of aluminum and fiberglass to display feather flags. Single-sided flag poles can resist 30mph wind, while double-sided feather flag poles can resist 17mph wind.
  • Cross base with water bag or inground spike –It’s optional to get cross base with a water bag or inground spike with feather flags. Cross base with a water bag (weighted approx. 3.8kg) is recommended to display the flag on a concrete base or footpaths. In contrast, inground spikes are recommended to display feather flags in an unsmooth and grassy place.
  • Oxford Carry Bag –An oxford carry bag to carry the disassembled flag for advertising at distant places. This smart bag will easily fit in the car’s boot or back seat.

What are the Sizes of Feather Flags?

Feather flags come in different sizes to meet the varying needs of marketing campaigns nature. And the variety of flag sizes changes from one company to another; at iPopupbanner, you can find the enlisted four sizes,

  • Small (s) –5ft or 260cm high
  • Medium (M) – 10ft or 310cm high
  • Large (L) – 5ft or 410cm high
  • Extra Large (XL) –5ft or 500cm high

The feather flags come in different heights, while the width is set accordingly for standard feather shape design.

feather flag Banners size ipopupbanner
feather flag Banners size ipopupbanner

How to choose the best-sized feather flag?

Feather flags have the incredible capability to capture viewers’ attention from far away, irrespective of their heights. But how can I choose the right-sized feather flag for my business?

You may look at the enlisted factors for picking the right-sized feather flags for your business advertising campaign,

  • Advertising nature –Do you need feather flags for indoor or outdoor marketing? The advertising nature will impact the choice of feather flags size. For an indoor advertising campaign, you have to consider the advertising hall ceiling’s height to choose the best-fit feather flag for your campaign.
  • Ground Level –The ground level of the advertising place matters. Is it plain ground or a sloppy place? Compared to the surrounding market, the ground level of the flag installation place will impact the choice of the best-sized feather flag for your marketing campaign. Ensure to keep the flag a few feet taller than normal human height.
  • Target Audience –What is the target audience for your advertising flag? Are they passer-by pedestrians or in-car travelers on a highway? Go with small or medium-sized flags if you’re targeting the passer-by pedestrian. In comparison, large or medium-sized feather flags can be more convincing in capturing a distant audience’s attention, like in-car travelers on a highway.
  • Weather Condition –Weather is also a crucial factor you may look at while selecting the best-sized feather flag. Going with small or medium-sized feather flags is better if your advertising location has windy or inclement weather. Extreme weather comparatively causes more damage to large or extra-large feather flags than small or medium-sized flags.

Is the feather flag weighted enough to resist strong wind?

The weight of a feather flag varies from one company to another, but at ipopupbanner, we manufacture lightweight yet durable feather flags. It’s our key focus to fabricate lightweight and durable feather flags weighted enough to hold the ground but easily moveable after disassembling.

Yes, iPopupbanner’ feather flags are weighted enough to hold the ground and not blown away. Our single-sided feather can easily resist 30mph wind to hold the ground, while double-sided feather flags can normally resist 17mph wind without extra support.

No worries if you’re targeting a location with inclement weather conditions for advertising. We offer different weight bags to protect your outdoor feather flags from being blown away in stormy weather. When needed, you can fill these weight bags with water or sand to place on the base; we offer a diverse range of weight bags weighted from 26lbs to 102lbs after filling. These weight bags will enable you to protect your feather flags from being blown away.

Single-sided vs. Double-sided Feather Flags

Single-sided feather flags are printed on one side; the backside of the flag has a reverse image of the advertisement because of print bleed. 

Double-sided feather flags have three layers consisting of two flags and one blackout material. Two flags are sewn in opposite directions with blackout material in between. This blackout material makes both sides readable from a distance, making double-sided flags heavier than single-sided ones. You can also print different messages or images on both sides of the feather flags; it makes feather flags more vibrant and informative than one-sided feather flag banners.

Should I pick a single-sided or double-sided feather flag?

Both have incredible benefits, whether it’s a single-sided or double-sided feather flag. The scope of your marketing funnel and advertising location makes one option best than the other for your advertising campaign.

Single-sided feather flags are best if you’re advertising on a busy road with uni-direction traffic flow. In contrast, double-sided feather flags can be your best choice to advertise on sidewalks, city avenues, or double-sided roads with slow traffic movements.

Single-sided feather flags are used for advertising small messages, while double-sided feather flags allow you to market large messages by utilizing both sides of the feather banner. iPopupbanner’ experts can help you pick the best one for your advertising campaign if you’re unable to pick the suitable one for your advertising campaign.

feather flag double sided and single siede flags
feather flag double sided and single siede flags

Feather Flags Use Cases in Real-world

The feather flag is one of the most effective traditional marketing tools in recent times. It is used for indoor and outdoor marketing, irrespective of the business’s nature. We’ve compiled a list of feather flags’ best use cases from the real world,

  • Trade Shows –Feather flags are an integral part of modern-day trade shows; they have the exceptional capability to capture peoples’ attention. Feather flags give a pleasant and attractive view to business stalls, whether it’s an indoor or outdoor trade show.
  • Lunch Wagons –Feather flags give identity to lunch wagons and on-wheel food stalls. Feather flags are considered an essential part of food trucks and lunch wagons; they enable on-wheel food stall owners to advertise their business with minimal expenditure compared to other advertising methods.
  • Inside or Outside the Store –Feather flags take up small space for display; it makes them special for many businesses. Restaurants, store chains, and offices display feather flags outside and inside their offices to establish business identity, advertising services, etc.
  • Roadsides or Markets –Installing advertising feather flags along the roadsides is another popular marketing strategy from local to multinational brands. Businesses follow the state’s guidelines to install advertising feather flags in markets or on roadsides with due permission.

How to use Feather Flags effectively?

The content and design of the feather flags are crucial for their effective use. You may follow the enlisted steps to make your advertising flags effective,

Bright Colors – Use bright colors in your advertising feather flag banners to increase visibility. Bright colors attract people, and they can be seen from far distances. It will unconsciously trigger people’s attention toward the advertising flag.

Bold Font – Use bold fonts to make your advertising message visible to the masses. The bold font will make the advertising flag easy to read for people of every age and from distances.

Short and Simple writing – Feather flags’ purpose is to deliver messages to viewers in a bird’s eye view. Time is precious; people normally look at an advertising flag for a few seconds. Avoid complicated wordings and keep your message short to deliver the actual message in minimal time.

You can also enjoy iPopupbanner’ expert team’s free services for effective advertising feather flag designing.

How to Assemble and Fold Feather Flags?

Setting up a feather flag is not rocket science; you can easily install a feather flag by following the three easy steps,

  1. Set your acquired flag base at the flag installation place. Use a hammer to put the in-ground spike in a dirt or grassy place until it gets stable. It will be easier if you have acquired the cross base; you need to place it in a smooth place for flag installation.
  2. Arrange the poles from thinner to think one and fix the poles in the same format. Keep the thinnest pole at the lowest point and the thickest one at the upper end.
  3. Slide the feather flag into a pole and then slide the pole into an inground spike or cross base.

Follow these three steps in the reverse direction to disassemble the flag when needed.

Feather Flags Durability 

Feather flags’ durability may vary from one manufacturer to another; usability and weather conditions also impact feather flags’ durability. iPop upbanner feather flags can survive for 3-to-6 months in the sun without getting noticeable fading.

We use dye sublimation printing on washable polyester; you can wash the feather flag after attending a few trade shows to keep it clean & vibrating.

How to remove wrinkles from a feather flag? Apply a clothing streamer gently to the wrinkles and hang or keep the flag flat under the sun. It will remove the wrinkles from polyester flags; you can also apply soft hand washing if you don’t have a clothing steamer.

Can I take the feather flag set on Airline luggage? Fabricating easy-to-carry feather flags is one of our key goals. You can easily carry our manufactured feather flags in an oxford carry bag in cars and airlines.

Feather flags are made of which material? Typically, feather flags are made of polyester and polyester blends; iPopuubanner use polyester to fabricate the advertising feather flags. We use polyester because,

  • It can resist wrinkles compared to polyester blends.
  • It doesn’t fade away under sunlight as speedy as a polyester blend flag fade away.
  • Polyester is easy-to-wash; you can even wash it on machines.

Are iPopupbanner feather flags fire-resistant? Our feather flags are made of polyester; they are fire-resistant but not fireproof. Polyester-made flags resist ignition but get melted once caught fire.

feather flags
feather flags

Feather Flags Vs. Other Advertising Flags 

Feather flags are popular but not the only option for indoor and outdoor advertising. Typically, you may find the enlisted advertising flags banners in the market,

Feather Flags

 The name implies the shape of the flag; it is a bird’s feather-shaped flag. Its exceptional and eye-catching view makes it a popular advertising tool across the globe. It’s used for indoor and outdoor marketing to capture viewers’ attention at first sight, irrespective of the business niche.

Pop-up a frame Banner

The pop-up a frame banners come in different shapes, from student bag-shaped, rectangular, and round to elliptical shapes. They are great for indoor and outdoor sideline advertising. Pop-up banners are typically used,

  • In-offices –to display instructions for the staff or important information for visitors.
  • Trade Shows –In indoor and outdoor trade shows, businesses use pop-up banners to boundary their stall. It gives a distinctive view to the stall by broadcasting the advertising message.
  • Sports Galla –Sponsors use pop-up banners at sports Galla for their branding.
  • Restaurants – Traditional restaurants and food trucks use pop-up banners to display their menu.
feather flags vs pop up a frame banner
feather flags vs pop up a frame banner

Teardrop Flags

 The flag’s name indicates its shape; its ultra-curvy teardrop shape enables it to firmly hold the ground even in a strong wind blow.

Teardrop flags’ distinctive and artistic shape grabs people’s attraction at first sight. They are equally beneficial for indoor and outdoor marketing campaigns. Teardrop advertising flags are recommended for,

  • Awareness Campaigns –Newly established companies can use eye-catching teardrop flags for their awareness campaigns.
  • Branding Companies –Well-established companies like KFC, Coke, and Pepsi use teardrop flags at beaches, restaurants, and markets for their branding campaigns.

The teardrop flag’s artistic shape gives you minimal space to write advertising messages; this feature makes teardrop flags best for branding or awareness campaigns. These campaigns use a brand logo with a pitch line for advertising.

You can’t rely on teardrop flags for typical marketing campaigns because of their minimal printing space compared to feather flags.

teardrop flags
teardrop flags

Tension Fabric Display

 The tension fabric displays are integral to portable business stalls at trade shows. They give an excellent backdrop look to a stall. You may consider the tension fabric displays to

  • Display the brand’s logo with a pitch line at the background of the business stall.
  • Beautify the backdrop of a business stall at the expo.
  • Help viewers from getting distracted while attending your business booth.

Tension fabric display comes in different sizes; you can also order a custom size to meet your stall size requirements.

Custom Flags

 These are rectangular-shaped flags available in varying sizes; you can also get the custom size flag with custom printed to meet your marketing needs.

Custom flags are typically displayed inside or outside the workplace; a Company logo with the company name or pitch line is printed on these flags. A business may use custom flags at,

  • Workplace – Custom flags are displayed inside or outside the workplace to establish the company’s identity.
  • Sports Galla –Sports Galla’s sponsoring company displays custom-printed flags at the venue for branding purposes.
  • Events –Companies may display custom-printed flags at events for their branding.

How to design a Feather Flag?

The feather flag design will impact its ROI (Return on investment) stats. You may research and spend maximum time designing a converting advertising feather flag.

You may follow the enlisted tips while designing a feather flag for your marketing campaign,

  • Align your font choice with marketing goals. Pick the best-matched font for a converting flag design.
  • Keep simple, don’t use too many colors in your flag design.
  • Color choice matters; colors impact human psychology. Colors like yellow & red arose appetite and are considered best for restaurant industry campaigns. Find the best-matched colors to align with your business niche and marketing goal.

What is a Vector Graphic, and Why Do I Need Them?

Vector graphics refers to a form of computer graphics for creating visuals from geometric shapes like dots, lines, circles, curves, polygons, etc.

Knowing about vital graphics is vital if you’re designing the feather flag by yourself. Images created by vector graphics have exceptional quality; designers can minimize or increase the vector graphics’ images or logo size without losing quality.

The design quality of your advertising flag will depend on your submitted logo and image format. Ensure to submit the vector graphic format for image and logo submission to place an order for feather flags. It will enable the manufacturers’ designers to resize the logo and images to adjust to the ordered flag size without losing quality. SVG, eps, and ai are the few common formats of vector graphic files.

RGB, CMYK and Pantone Colors

You may notice the difference between the on-screen and printing colors; printed flag colors do not exactly match with colors in digital design because of the different color modes.

Let’s look at different color modes to know why we can’t get feather flags color similar to the one in a digital file.

RGB – stands for red, green, and blue; RGB colors are made by the red, green, and blue light rays. This color mode is for digital media, including TV, computers, mobiles, etc.

Light rays create RGB colors; it makes RGB colors more vibrant than printed colors.

CMYK – stands for cyan, magenta, yellow, and black colors; this mode is used for printing materials like flags, banners, brochures, cards, etc. CMYK color mode triggers printers to physically mix up these four colors in a particular quantity to make our chosen color.

Pantone Matching System – It’s a universal color matching system across all the formats; it lets designers match the color without producing it. And PMS has a greater accuracy rate than CMYK color mode.

iPopupbanner Free Design Services

Flag designing is the most crucial process for laying the foundation of an effective advertising campaign. iPopupbanners’ experienced team of graphic designers and marketers offers free flags and banner designing services; you can collaborate with our team to get your advertising flag designed from scrap or ask for a review.

We will follow mutually decided directions and market standards to design an effective advertising flag for your marketing campaigns.

Why do I Choose iPopupbanner?

You have concrete reasons to choose iPopupbanner services for your advertising, designing, and printing business. Let’s have a look at our exceptional characteristics,

ipopupbanner.com
ipopupbanner.com
  • Quality –We provide quality flags and banners made of polyester and printed with dye-sublimation technology. The integral, lightweight, foldable, and robust frame makes our flags durable, safe, and easy to carry for indoor and outdoor marketing like sports events, trade shows, etc. 
  • Affordable –We provide quality products at affordable prices without higher MOQ (minimum order quantity) bars.
  • Easy to carry –You can assemble or disassemble iPopupbanner feather flags in 30 seconds; its superb easy folding mechanism allows you to fold and carry feather flags in our strong oxford carry bag conveniently. These oxfords carry bags can easily fit in the backseat of your car.
  • Free Designing Services – Flag designing is the most significant step for effective advertising campaigns; though flag designing is expensive, you can enjoy free design services with iPopupbanner.
  • Risk-free Ordering – iPopupbanner doesn’t ask for advance payments; we will share digital proof of your order designs to seek approval. Once you approve the design and signal to start printing, a payment receipt will be generated and shared with you.
  • Refund guarantee – You can pay your bills via PayPal with a refundable guarantee.  It’s not money but customer satisfaction that we are looking for; you can make a refund if you’re unsatisfied or have any doubt about our services.
  • No Hidden Charges – We don’t have any hidden charges in the name of shipping or design services; you have to pay the decided charges without an extra penny of hidden charges.
  • Deliver individual parts – We don’t force you to buy complete sets; you can get any component of the feather flag banner.
  • Fast & Free shipping – You can enjoy fast and free shipping services with iPopupbanner; it will ultimately let you save time & money.
  • Quick & Responsible –We ensure quality services, quick response to customer queries, and responsible behavior to compensate for any damages to the received goods.

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